OUR WORK

Amazon Web Services

We developed executive communications for AWS, including Global Townhall Meeting scripts and a podcasting strategy, amplifying culture transformation initiatives and fostering better alignment across diverse global teams.

Amazon Web Services

Strategy
Storytelling
We developed executive communications for AWS, including Global Townhall Meeting scripts and a podcasting strategy, amplifying culture transformation initiatives and fostering better alignment across diverse global teams.

The Challenge:

Communicate employee culture transformation initiatives across a rapidly evolving global workforce, ensuring alignment with diverse internal and external stakeholder priorities and maintaining a culture of innovation, transparency and respect.

Our Approach:

Our work with AWS' Global Communications & Human Resources teams focused on crafting executive messaging that aligned their dynamic business priorities and global reach with their aspiration to strengthen employees sense of belonging and respect in the workplace. We crafted a comprehensive employee podcasting strategy for AWS to curate candid conversations with employees and leaders to explore ideas for strengthening the company's culture. We also scripted the company's first ever culture-focused global townhall meeting.

Selected Media:
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